We’re here to change the way you think about sunscreen
No longer is it a sticky, tacky, smelly mess you put up with at the beach. SPF is the most important thing you can do for your skin. Every. Single. Day.™ That’s why we’re constantly creating new products that you’ll love, so wearing SPF isn’t a chore, but a ritual. Not to mention it should be fun too.
We’re named Supergoop! because you can’t help but smile when you say it. (Go ahead and try...see, we got you!)
We are experts in SPF. It’s all we think about, which means that we dare to go where no SPF has gone before. Every formula and every package has a purpose and a story - the first-ever sunscreen mousse, slim tubes that slide into your jeans pocket, and mists that play well with your makeup and the environment.
All of the good stuff
We care about every single ingredient that goes into our products, creating formulas that are as clean as possible without sacrificing sun protection. We pack a healthy dose of antioxidants into all of our formulas, and offer chemical and mineral choices for every skin type. By always updating our “no” list (the ingredients we’ll never use—like oxybenzone), we make it easy to say “yes!” to safe suncare.
Feel good formulas
The reason most of us don’t wear sunscreen daily is simple. It doesn’t feel good. We make products that feel so incredible, blend in so seamlessly, and nourish your skin so well, that you’ll want to wear them Every. Single. Day.™